GEN Z WANTS SOFT, SUSTAINABLE SAVING HABITS

Gen Z Wants Soft, Sustainable Saving Habits

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, monetary success followed a familiar pattern: gain gradually, conserve aggressively, get a home, and prepare for retirement. However Gen Z is coming close to cash with a fresh point of view. As opposed to focusing only on long-term build-up, this generation is focusing on balance, h

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